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Why Webtron?

Simple for Bidders and Powerful for Auctioneers

Webtron is a secure, white-label online auction software platform full of selling options that run from your own website.

Since 2007, Webtron has assisted auctioneers across the world achieve success online. With over 15 years’ experience, we’ve built up the knowledge and experience necessary to deliver a seamless, superior and intuitive online experience for auctioneers and bidders alike.

We understand the significance of technology in attracting and sustaining online customers. Every bidder’s experience must be simple, intuitive and accessible. That’s why we strive to deliver continuous innovation and development, and have made significant investments in our modern and cutting-edge user interface. You’ll have the flexibility to run both online timed and live webcast auction formats, with a suite of valuable features and enhancements to tailor your auctions to best suit your business.

When you choose Webtron, you’ll be choosing a tried and tested, robust and secure online auction software solution that has been fine-tuned to help your business achieve results.

The power of a white-label online auction platform

Why sell your products in a competitive group online auction environment that will only dilute your brand, remarket to your bidders and compromise your selling price?

At Webtron, we believe in the power of a white-label online auction software solution. All auctions will run from your own website, with your own logo and branding. Your buyers will connect exclusively with you rather than being distracted by competing offerings, enabling you to build your own brand and protect your valuable bidder database. For you, this means more control and more loyal and profitable customers over the long-term. It’s simple: Your bidders remain your bidders.

Rich with features and enhancements

To keep up with the evolving needs of our clients and their bidders, Webtron are always making improvements to our auction software. Among the features we provide are:

White-Label Auction Software Solution

All auctions will run seamlessly from your existing website, in your own branding and colours. Build your brand and protect your valuable bidder database.

Bidder Verification Options

Choose to auto-approve all new bidders, or enable optional credit-card verification functionality for your auctions.

Detailed Lot Information

Entice and inform your bidders with detailed product information, and as many pictures, videos and supporting PDF documents as you’d like.

Mobile Photo Manager

Use our mobile photo manager to upload images to lots straight from your phone when you’re on the go, or use our bulk image upload tool.

Multiple Invoicing Options

Use Webtron in-system invoicing to quickly and easily send out invoices, or take advantage of our Xero invoicing integration to enable online payments for your bidders.

Scalable Training and Support

The Webtron Auction Support team can help as little or as much as you like throughout the whole auction process, including admin training.

24/7 AI Admin Chatbot

Utilise our 24/7 AI chatbot to answer any of your admin questions, at your own convenience.

Seamless API Options

Webtron has a suite of APIs available to seamlessly transfer your lots, photos, documents and videos with ease.

Real Time Reporting for Auctioneers

Track auction sales during and after each auction on the go when using our mobile reporting function or via the platform, with downloadable auction reports via Excel.

Rest-assured knowing your customers will be able to bid from anywhere and on any device (including desktop, tablet or smartphone, whether Apple or Android). Our platform is also compatible with all operating systems (PC and Mac) and across all browsers (including Edge, Google Chrome, Firefox and Safari).

Getting started with Webtron couldn’t be simpler

Getting started with Webtron is easy. We simply integrate our software into your website and away you go. No expensive hardware to purchase or install, and no complex technical expertise required.

We also offer free training and excellent support for your team and will be there to help as little or as much as you like. You’ll have access to our 24/7 AI admin support chatbot to assist with resolving your queries at your own convenience, as well as an extensive admin tutorial video library.

No website? Webtron is also able to assist with website design and development to help get your online auctions started.

For a turnkey online auction solution that runs from your website, Webtron is the answer. Contact us today for a free, no-obligation software demonstration and discuss your business’s needs.


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